Re ECF Project: 2006-13

Project Title: Sustainable Energy: survey on electricity consumption habits and energy saving perception of Hong Kong residential users

Applicant: The Friends of the Earth (HK) Charity Ltd. (Mr. CHU Hon-keung)

Total Approved Grant: $142,960 (ECF & WWGF: 50/50)

Duration: 01/10/2007 to 12/03/2008

Project Status/Remarks: Completed

The project aims to investigate the awareness and behaviour pattern of Hong Kong residential users towards energy consumption by means of telephone interview; and to promote and examine possible ways of energy saving which in turn reduce greenhouse gas emissions and improve air quality.

Summary of the Findings/Outcomes:
Inaction is the biggest finding of the survey.

Energy conservation is ignored despite public knowledge about its importance when 80% of the polled said they believed cutting electricity use can reduce air pollutants and emissions of carbon dioxides, while 70% of the polled believed Hong Kong people were big electricity users.

The picture depicted by the results fails public expectation about emission reduction. The wasteful habits are found on the use of air-conditioners as 41.3% of the polled said they used the ac to keep the room temperature low.

Up to 20% of the polled were forgetful, leaving lights, TVs and computers on when unattended or overnight.

It is worth noticing that the questions about the electricity switch were asked with options for answers. We believe there should be more forgetful users as people tend to pick more positive answers.